A. Maciel Printing prides itself as San Francisco's Original Green Printers, doing ecologically friendly printing since 1984, before it was fashionable ? a fact that garnered the attention of many in the non profit world, particularly the environmental organizations. "In 1984 the non profit sector was the only audience ready to receive the Green Printing message, and even now a good 75% of our invoicing is to nonprofits" says Alfonso Maciel, the founder of the company and a long time community activist.
The client list of A Maciel Printing includes The SF Bicycle Coalition, Sierra Club, Greenpeace, Rainforest Action Network, Forest Ethics, The Goldman Environmental Fund, The Jane Goodall Institute, to name a few.
Alfonso Maciel explains, "Recently married, my wife and I wanted to create a healthy environment where our children would grow unharmed. Our motivation to be green was not driven by marketing savvy; instead, we wanted to do a good thing for our family and it created concentric circles that touched the lives of others". The entire family works at the shop, Alfonso Jr. is the General Manager, mom Monica runs the office, daughter Alejandra the sales and marketing associate and dad Alfonso (Sr.) proclaims himself as "The Smiler".
Alfonso Jr.?s newest venture is GreenPostcards.com, a sister company of A.Maciel Printing launching in 2007. It offers customers a new way of purchasing green postcards, green business cards and oversized green postcards, bookmarks, and posters at an exceptional value.
The green printing process that A. Maciel Printing and Greenpostcards.com follows includes:
????Highly recycled, chlorine-free paper from New Leaf Paper.
????100% wind-powered shop.
????Vegetable based toner.
????No solvents, washes, or fountain solutions used by Digital Presses.
????Union labor by the Allied Printing Trades Council (Local 401).
????Delivery by Prius
The shop is located in San Francisco's India Basin Industrial Park. A Maciel Printing, 50 Mendell St., Unit #5, San Francisco, CA 94124 (415) 648-3553 http://www.amacielprinting.com.
###
No comments:
Post a Comment